PIOs occasionally ask me for advice. Even if they don't ask, here's the advice I give in part or whole to those who may want to stand up in front of a group or do media interviews:

1. Be true to yourself.  The easiest way to lose credibility is to pretend to be someone else. People will know right away. As Oscar Wilde said, “Be yourself; everyone else is already taken.” ​
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2. ​Be humble. The ancient Greeks wrote a lot about hubris for a reason.

​3. Be honest. Albert Einstein's quote applies to our work: “Whoever is careless with the truth in small matters cannot be trusted with important matters.” 

It comes from our very first comment ever and was offered by Dean Siebold in response to this post. Says Dean:

Welcome to the Anchor Point Blog, by me, Jim Whittington, of Whittington & Associates, LLC which is on www.incident-service.com. Whew. There will be regular guest bloggers too. I bet you can guess their names.

This blog will discuss IMT dynamics, leadership, incident information, crisis communications, risk communications, media issues on incidents, NWCG and FEMA training, emergency management, academia, wildland fire, and other directly or tangentially related topics. There might even be posts that are not related at all. Here’s some other admin stuff:

• This is a blog and our goal is for it to be informative. Most of the time, anyway. It will be opinionated some of the time. Arguments could break out. It's all good.
• If you’d like us to post on a certain issue, just drop a note in the comments section and we’ll consider it.
• The schedule for posts will be as regular as we have something compelling to say—this one excepted.
• I chose the title “Anchor Point” because it is not only a key concept in the world of wildland fire, but it is also a good approach to take when confronted with a messy situation that demands immediate action on the communications front. Plus, it sounds cool. 
• If you haven’t figured it out yet, here, communication means “the imparting or exchanging of information or news” and not the radios, batteries, and repeaters kind of things the Communications Unit manages on an incident.
• Speaking of that, I’ll probably do a “Terms” post soon looking at the differences between incident information, crisis communications, risk communications, etc.
• We’ll try not to repeat ourselves from post to post, but it may be difficult for us to not repeat ourselves from post to post.
• I don't expect any ruffians, bots, or purveyors of filth to frequent this blog--but still--be considerate of others in the comments. Salty language may be OK if it is used to make a legitimate point about rhetoric, but not gratuitously and certainly not as insults.
• I like basketball, so there will be occasional basketball references.
• We'll do the best we can, but we will make errors, write poorly, and wax confusingly. If you see any major issues, let us know. We are all about learning through failure.
• Just hitting the publish key on a post is enough to bring it under the shield of copyright, but let me say explicitly that every thing in the blog is copyrighted and all rights are reserved. Academic use is approved with notification and attribution. Though why any academic would want to use something from here escapes me at the moment.
• That said, nobody pays attention to copyright on the Internet, so if you use anything from here, please attribute and link. Oh, and say good things about us. Thanks.
• If you don't follow those guidelines, be forewarned: I know a guy who knows some lawyers. 
• I reserve the right to update this post as circumstances demand. 

Thanks for being here. I hope this will turn into something fun and rewarding for everyone.
_____
Jim